Web Design

Tod Designs provides a web design consultancy who can provide Ecommerce solutions for your business.

Our first web design, a simple multi screen web site, was produced over ten years ago, since then we have progressed to full ecommerce sites using Actinic as our solution and can now provide the full service from web design to hosting solutions and Search Engine Optimisation.

We have experience with various operating systems including Windows and Linux servers and can provide web sites to work with either.

Languages

We have many years experience writing software in languages ranging from machine code through assembler to 4GL languages like Sculptor. For web page design we use HTML, Java Script, Perl and PHP languages with professional design software to provide a complete service.

eCommerce

We supply eCommerce sites based on the Actinic design software and can provide the complete web site including provision of web hosting, Search Engine Optimisation, and site maintenance. One very successful project is our design for fiddlesticks wool shop in Honiton Devon with over 150 pages and after twelve months it now ranks in the top pages for its most important search phrases. This design is based around the Actinic ecommerce solution which provides all the necessary facilities to run the complete web operation including online ordering and collection of payment via secure credit card payments.

So if you just want a simple web presence or require a complex ecommerce design built around a suitable shopping cart, contact us with your requirements. We understand both the software and the hardware underlying the web and can advise over the complete process.

Typical costs

A simple web site of 4 pages similar to this one aimed at simply advertising your capabilities, with no ecommerce facility would typically be around £320, with extra pages at £60 per page. this will include basic search engine optimisation and a twelve month monitoring service including monthly email reports on the sites progress in search engine rankings.

What you get:

• Custom 4 page web site design
• Initial Search Engine Optimisation
• First year's hosting
• Registered domain name
• Web site statistics
• Full Email facilities

A more complex system using an ecommerce package such as Actinic with all the basic pages but no product details similar to the fiddlesticks design would be around £1499, with an additional £399 for the ecommerce package.

What you get:

• Custom multi page web site design using Actinic ecommerce package
• Actinic 'Catalog' ecommerce package fully setup on your PC with one days training on using the system.
• Monthly Search Engine Optimisation and submission to search engines/online directories
• First year's hosting on a suitable ecommerce host
• Registered domain name
• Monthly statistics reports including graphical analysis
• Full Email facilities for multiple addresses

To provide a full managed service which includes purchase of domain name ( if available), contracting site hosting, setting up the site with ecommerce facilities, providing full search engine optimisation covering a 12 month contract would be around £3000 for the first year and £2000 for each subsequent year.

What you get:

• Custom multi page web site design using Actinic ecommerce package
• Monthly updates to web site pages
• Monthly Search Engine Optimisation and submission to search engines/online directories
• First year's hosting on a suitable ecommerce host
• Registered domain name
• Monthly statistics reports including graphical analysis
• Full Email facilities for multiple addresses

Contact us by email for a full quotation to your specifc requirements.

Search Engine Optimisation

Behind every Internet search is a potential visitor, which we are here to help you convert into a customer. As the number of websites increases, you have to give your web site the best chance of being seen by your target audience, which means that your web site needs to rank as high as possible in the search engines results. Often shortened to SEO this is achieved by the use of techniques to optimise the web site so that it appears in the first pages of the search engine results for specific phrases which relate to your web site. Search Engine Optimisation should be built into the website from the very beginning, it can not be an after thought, adding keywords and content to fool the search engines The best sites consider search engine optimisation at each stage of the design process and all design decisions are made with the impact on SEO in mind.

It is current thinking that a web site needs to appear on the first two pages of the search engine results for those phrases that are likely to be used by potential customers. This can be achieved without the need to pay for advertising on the search engines by using Search Engine Optimisation techniques on a web site to meet the requirements of the search engines. Tod Designs are well versed in SEO techniques and offer a monitoring service providing monthly reports showing the progress of a web site in the search engine rankings.

If you have a website and your ranking is not what you thought it would be, don't panic we can assist you by analysing your existing web site and we can then make improvements that will enable your site to achieve a higher ranking. Strategies to improve the ranking may include: